Metanoia
Studios

Ujjwal is a storyteller by nature and a strategist by discipline. With a professional arc spanning biotechnology, pharmaceutical sales at MSD and Novartis, optical leadership at Essilor across Gulf and European markets, and corporate training and psychometric facilitation — he brings a rare cross-industry fluency to every brand he touches.

A published author of three novels and the founder of Uttar Phalguni Studios — whose defining philosophy is "Design is Devotion. Strategy is Sacred." — Ujjwal leads brand narrative, digital presence architecture, and positioning strategy at Metanoia Studios. He also practices Vedic astrology consulting through Shabdara, where ancient wisdom meets modern clarity.

His belief: every business is already telling a story. The only question is whether that story is the one worth believing.

Pradip brings thirty years of frontline experience in the hospitality industry — a career built on understanding what guests feel, what operators need, and what separates a forgettable establishment from one people return to. That depth of industry knowledge is not background; it is the foundation of everything Metanoia Studios builds for hospitality clients.

As co-founder, Pradip leads client relationships and growth strategy — translating the studio's creative vision into real-world outcomes. He understands that in hospitality, reputation is everything, and that the digital presence of a restaurant or hotel is the first impression that determines whether someone walks through the door at all.

His belief: three decades in rooms, kitchens, and boardrooms taught him one thing — people do not choose a place. They choose how a place makes them feel. Our job is to make them feel it before they arrive.